{"product_id":"asian-paints-apex-colour","title":"Asian Paints Apex, Colour","description":"\u003c!-- ===================== START — copy from here ===================== --\u003e\n\n\n\u003c!-- ===========================================================\n     SECTION 1 — PRODUCT HIGHLIGHTS  (REQUIRED, LOCKED)\n     =========================================================== --\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul style=\"line-height: 1.9;\"\u003e\n  \u003cli\u003e\n\u003cstrong\u003eManufacturer:\u003c\/strong\u003e Asian Paints\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eModel:\u003c\/strong\u003e Apex Colour\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eProduct Type:\u003c\/strong\u003e Water-Based Exterior Emulsion Paint\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSpecial Technology:\u003c\/strong\u003e Nano-Block Dust Proof Technology\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCoverage Rate:\u003c\/strong\u003e Approx. 120–140 sq ft per litre\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFinish Type:\u003c\/strong\u003e Smooth and Luxurious\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormula:\u003c\/strong\u003e Water-based, Low VOC, Eco-Friendly\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAvailable Pack Sizes:\u003c\/strong\u003e 1L, 4L, 10L, 20L\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eWarranty:\u003c\/strong\u003e 6-year performance warranty\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\n\u003c!-- ===========================================================\n     SECTION 2 — PRODUCT DESCRIPTION  (REQUIRED, LOCKED)\n     =========================================================== --\u003e\n\u003ch2\u003eProduct Description\u003c\/h2\u003e\n\n\u003c!-- REQUIRED: at least 2 intro paragraphs --\u003e\n\u003cp\u003e\u003cstrong\u003eAsian Paints Apex Colour\u003c\/strong\u003e is a premium water-based exterior emulsion that combines vibrant, fade-resistant colour with advanced \u003cstrong\u003eNano-Block dust proof technology\u003c\/strong\u003e — a proprietary innovation that prevents dust particles from settling and bonding to the paint surface, keeping exterior walls cleaner for longer between washes. Designed for homeowners and contractors who want their building's exterior to look freshly painted well beyond the first monsoon, Apex Colour delivers a smooth, luxurious finish across a wide colour palette backed by a \u003cstrong\u003e6-year performance warranty\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003cp\u003eSitting in the mid-premium tier of the Asian Paints exterior range, Apex Colour goes beyond basic weather resistance to offer \u003cstrong\u003ehigh washability, superior colour retention, and comprehensive anti-algal and anti-fungal protection\u003c\/strong\u003e — making it particularly well suited to high-dust urban environments, humid coastal areas, and sun-facing walls where colour fade is a persistent problem. Its low-VOC, water-based formulation is safer to apply in occupied buildings and dries faster than solvent-based alternatives. At \u003cstrong\u003e120–140 sq ft per litre\u003c\/strong\u003e, it also delivers the highest coverage efficiency in the Apex range, making it a cost-effective choice for large exterior projects.\u003c\/p\u003e\n\n\n\u003c!-- KEY FEATURES --\u003e\n\u003cdiv style=\"background-color: #fcefb9; padding: 15px; border-left: 4px solid #efc41a; margin: 15px 0; border-radius: 5px;\"\u003e\n  \u003ch4 style=\"color: #000000; margin-top: 0;\"\u003eKey Features\u003c\/h4\u003e\n  \u003cul style=\"line-height: 1.9; margin-bottom: 0;\"\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNano-Block Dust Proof Technology:\u003c\/strong\u003e Nano-engineered surface repels dust particles from adhering to the wall, significantly reducing the grimy appearance that develops between repaints in dusty urban and roadside locations.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSuperior Colour Retention:\u003c\/strong\u003e Fade-resistant pigment system maintains vibrancy under intense UV exposure, keeping colours true for years without the chalky, washed-out look of standard exterior paints.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAnti-Algal \u0026amp; Anti-Fungal Protection:\u003c\/strong\u003e Active biocide formula inhibits black spot formation, algal colonies, and fungal patches on exterior surfaces — essential for humid and coastal climates.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh Washability:\u003c\/strong\u003e The durable, smooth film surface can be wiped down or washed without degrading — practical for ground-floor walls, compound walls, and other surfaces subject to splashing and grime.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEco-Friendly Low-VOC Formula:\u003c\/strong\u003e Water-based formulation with minimal volatile organic compounds — safer for applicators, building occupants, and the environment during and after application.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\u003c\/div\u003e\n\n\n\u003c!-- TECHNICAL SPECIFICATIONS --\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\u003cdiv style=\"background-color: #fcefb9; padding: 15px; border-left: 4px solid #328616; border-radius: 5px; margin: 15px 0;\"\u003e\n  \u003ch4 style=\"color: #000000; margin-top: 0;\"\u003eTechnical Specifications (Quick Reference)\u003c\/h4\u003e\n  \u003ctable style=\"width: 100%; border-collapse: collapse; margin: 10px 0; border: 1px solid #ddd;\"\u003e\n    \u003cthead\u003e\n      \u003ctr style=\"background-color: #efc41a; color: #000000;\"\u003e\n        \u003cth style=\"padding: 12px; border: 1px solid #ddd; text-align: left;\"\u003eSpecification\u003c\/th\u003e\n        \u003cth style=\"padding: 12px; border: 1px solid #ddd; text-align: left;\"\u003eDetails\u003c\/th\u003e\n      \u003c\/tr\u003e\n    \u003c\/thead\u003e\n    \u003ctbody\u003e\n      \u003ctr style=\"background-color: #f9f9f9;\"\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003eProduct Type\u003c\/strong\u003e\u003c\/td\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eWater-Based Exterior Emulsion Paint\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003eSpecial Technology\u003c\/strong\u003e\u003c\/td\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eNano-Block Dust Proof Technology\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr style=\"background-color: #f9f9f9;\"\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003eFinish\u003c\/strong\u003e\u003c\/td\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eSmooth and Luxurious\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003eCoverage Rate\u003c\/strong\u003e\u003c\/td\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eApprox. 120–140 sq ft per litre (2 coats)\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr style=\"background-color: #f9f9f9;\"\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003eFormula Type\u003c\/strong\u003e\u003c\/td\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eWater-based, Low VOC, Eco-Friendly\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003eAvailable Pack Sizes\u003c\/strong\u003e\u003c\/td\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e1L, 4L, 10L, 20L\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr style=\"background-color: #f9f9f9;\"\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003eMaterial \u0026amp; Finish\u003c\/strong\u003e\u003c\/td\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eAcrylic emulsion, wide tintable colour range\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003eWarranty\u003c\/strong\u003e\u003c\/td\u003e\n        \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e6 years performance warranty\u003c\/td\u003e\n      \u003c\/tr\u003e\n    \u003c\/tbody\u003e\n  \u003c\/table\u003e\n\u003c\/div\u003e\n\n\n\u003c!-- PACK SIZE COVERAGE GUIDE --\u003e\n\u003ch3\u003ePack Size Coverage Guide\u003c\/h3\u003e\n\u003ctable style=\"width: 100%; border-collapse: collapse; margin: 15px 0; border: 1px solid #ddd;\"\u003e\n  \u003cthead\u003e\n    \u003ctr style=\"background-color: #efc41a; color: #000000;\"\u003e\n      \u003cth style=\"padding: 12px; border: 1px solid #ddd; text-align: left;\"\u003ePack Size\u003c\/th\u003e\n      \u003cth style=\"padding: 12px; border: 1px solid #ddd; text-align: left;\"\u003eApprox. Coverage\u003c\/th\u003e\n      \u003cth style=\"padding: 12px; border: 1px solid #ddd; text-align: left;\"\u003eBest For\u003c\/th\u003e\n    \u003c\/tr\u003e\n  \u003c\/thead\u003e\n  \u003ctbody\u003e\n    \u003ctr style=\"background-color: #f9f9f9;\"\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003e1 Litre\u003c\/strong\u003e\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e120–140 sq ft\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eTouch-ups, small patches, colour trials\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003e4 Litres\u003c\/strong\u003e\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e480–560 sq ft\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eSingle elevation, balcony facade, or accent wall\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr style=\"background-color: #f9f9f9;\"\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003e10 Litres\u003c\/strong\u003e\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e1,200–1,400 sq ft\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eMedium residential exterior or commercial facade\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e\u003cstrong\u003e20 Litres\u003c\/strong\u003e\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e2,400–2,800 sq ft\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eFull bungalow, apartment block, or large project\u003c\/td\u003e\n    \u003c\/tr\u003e\n  \u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\n\u003c!-- NANO-BLOCK TECHNOLOGY --\u003e\n\u003ch3\u003eNano-Block Dust Proof Technology\u003c\/h3\u003e\n\u003cdiv style=\"background-color: #e3f2fd; padding: 15px; border-left: 4px solid #1aa4ef; border-radius: 5px; margin: 15px 0;\"\u003e\n  \u003ch4 style=\"color: #000000; margin-top: 0;\"\u003eHow Nano-Block keeps exterior walls cleaner for longer\u003c\/h4\u003e\n  \u003cul style=\"line-height: 1.9; margin-bottom: 0;\"\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNano-Engineered Surface:\u003c\/strong\u003e Microscopic surface structures prevent dust particles from gaining a foothold and bonding to the paint film — a common cause of the dingy, grey appearance that develops on exterior walls within months of painting.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eReduced Maintenance Frequency:\u003c\/strong\u003e Walls stay visibly cleaner between washes, lowering the effort and cost of exterior upkeep — particularly valuable for roadside-facing and ground-floor surfaces.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eWashable Film:\u003c\/strong\u003e When cleaning is needed, the smooth, high-integrity film surface releases dirt easily with water and mild detergent without surface degradation.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePaint Film Integrity:\u003c\/strong\u003e The nano-block layer also reinforces the overall paint film against weathering, helping maintain coating performance and appearance over the full 6-year warranty period.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\u003c\/div\u003e\n\n\n\u003c!-- RECOMMENDED APPLICATIONS --\u003e\n\u003ch3\u003eRecommended Applications\u003c\/h3\u003e\n\u003cdiv style=\"background-color: #d4edda; padding: 15px; border-left: 4px solid #328616; border-radius: 5px; margin: 15px 0;\"\u003e\n  \u003ch4 style=\"color: #000000; margin-top: 0;\"\u003eWhere Asian Paints Apex Colour fits best\u003c\/h4\u003e\n  \u003cul style=\"line-height: 1.9; margin-bottom: 0;\"\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Dust Urban Exteriors:\u003c\/strong\u003e Roadside buildings, city apartments, and properties near construction zones where dust accumulation is a persistent problem.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePremium Residential Facades:\u003c\/strong\u003e Homes and villas where vibrant colour, clean appearance, and a luxurious finish are as important as protection.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSun-Facing Walls:\u003c\/strong\u003e South and west-facing elevations that receive intense, prolonged UV exposure and are prone to colour fade and chalking.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHumid \u0026amp; Coastal Locations:\u003c\/strong\u003e High-moisture environments where algae and fungal growth on exterior walls are recurring issues.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCommercial \u0026amp; Retail Facades:\u003c\/strong\u003e Offices, showrooms, and retail outlets where a consistently clean, colourful exterior supports brand presentation.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eLong-Term Projects:\u003c\/strong\u003e New construction and full repaints where the 6-year warranty and dust-repellent performance reduce total maintenance cost over the building lifecycle.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\u003c\/div\u003e\n\n\n\u003c!-- WHY BUY FROM HOMERUN --\u003e\n\u003ch3\u003eWhy Buy from HomeRun?\u003c\/h3\u003e\n\u003cdiv style=\"background-color: #fcefb9; border-left: 4px solid #efc41a; padding: 15px; border-radius: 5px; margin: 15px 0;\"\u003e\n  \u003cul style=\"line-height: 1.9; margin: 0;\"\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAuthentic Asian Paints Product:\u003c\/strong\u003e Verified genuine Apex Colour with full 6-year manufacturer warranty.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003e60-Minute Bangalore Delivery:\u003c\/strong\u003e Express delivery to active service zones — get paint on-site the same day your painter starts.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProject-Friendly Pricing:\u003c\/strong\u003e All four pack sizes available — from 1L colour trials to 20L bulk orders for large exterior projects.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\u003c\/div\u003e\n\n\n\u003c!-- ===========================================================\n     SECTION 3 — FAQs  (REQUIRED, LOCKED)\n     =========================================================== --\u003e\n\u003ch2\u003eFAQs\u003c\/h2\u003e\n\n\u003ch3\u003e1) What is Nano-Block technology and how is it different from a regular exterior emulsion?\u003c\/h3\u003e\n\u003cp\u003eNano-Block is Asian Paints' proprietary dust-repellent technology built into the Apex Colour paint film. Unlike standard exterior emulsions that have a passive surface, Nano-Block uses \u003cstrong\u003enano-engineered surface structures\u003c\/strong\u003e to actively prevent dust particles from bonding to the wall. The result is an exterior that stays visibly cleaner for longer — a tangible benefit in Bangalore and other Indian cities where roadside dust settles quickly on freshly painted walls. Standard exterior emulsions do not offer this feature.\u003c\/p\u003e\n\n\u003ch3\u003e2) How does Apex Colour's coverage of 120–140 sq ft per litre compare to other exterior paints?\u003c\/h3\u003e\n\u003cp\u003eApex Colour offers \u003cstrong\u003ehigher coverage efficiency\u003c\/strong\u003e than most exterior emulsions in its class — Asian Paints Ace covers 90–110 sq ft per litre, and Apex Ultima Protek covers 50–60 sq ft per litre. The higher coverage of Apex Colour means fewer litres are needed per project, partially offsetting the per-litre cost premium. The higher coverage is best achieved on smooth, properly primed masonry — textured or porous surfaces will reduce effective coverage.\u003c\/p\u003e\n\n\u003ch3\u003e3) Can Apex Colour be applied over existing exterior paint, or only on fresh plaster?\u003c\/h3\u003e\n\u003cp\u003eApex Colour can be applied over \u003cstrong\u003eexisting, sound, and well-adhered exterior paint\u003c\/strong\u003e after proper surface preparation — removing loose or flaking paint, sanding, cleaning, and priming with a compatible exterior primer. For fresh plaster, allow a minimum of 28 days of curing before painting. Do not apply over surfaces with active seepage or rising dampness — treat the moisture source first. When in doubt, consult an Asian Paints colour consultant or authorised contractor.\u003c\/p\u003e\n\n\u003ch3\u003e4) What does the 6-year warranty cover, and how do I make a claim?\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003e6-year performance warranty\u003c\/strong\u003e covers defects in the paint film under normal weathering — including excessive chalking, peeling, and cracking attributable to the paint rather than structural movement or incorrect application. To keep the warranty valid, the product must be applied per Asian Paints' specified system using compatible primer and correct coat thickness. Retain your purchase invoice and contact Asian Paints directly to initiate a warranty claim.\u003c\/p\u003e\n\n\u003ch3\u003e5) Where does Apex Colour sit in the Asian Paints exterior range — when should I choose it over Ace or Apex Ultima Protek?\u003c\/h3\u003e\n\u003cp\u003eApex Colour is Asian Paints' \u003cstrong\u003emid-premium exterior emulsion\u003c\/strong\u003e — above Ace (4-year warranty, no dust-proof tech) and below Apex Ultima Protek (12-year warranty, 2mm crack bridging, fiber reinforcement). Choose Apex Colour when your walls are in good structural condition, dust accumulation and colour vibrancy are priorities, and you want a 6-year warranted finish at better coverage efficiency than the Protek system. Upgrade to Apex Ultima Protek only when crack bridging or maximum waterproofing performance is required.\u003c\/p\u003e\n\n\n\u003c!-- ===========================================================\n     SECTION 4 — RETURNS \u0026 EXCHANGE POLICY  (REQUIRED, LOCKED)\n     =========================================================== --\u003e\n\u003ch2\u003eReturns \u0026amp; Exchange Policy\u003c\/h2\u003e\n\u003col style=\"line-height: 1.9;\"\u003e\n  \u003cli\u003eReturn within 24 hours of delivery for:\n    \u003cul\u003e\n      \u003cli\u003eDamaged or defective product\u003c\/li\u003e\n      \u003cli\u003eWrong or missing item\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/li\u003e\n  \u003cli\u003eProduct cannot be returned once installed or used\u003c\/li\u003e\n  \u003cli\u003eRefer to Refund Policy for complete details\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\n\u003c!-- HIDDEN SEO KEYWORDS --\u003e\n\u003cdiv style=\"position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden;\" aria-hidden=\"true\"\u003easian paints apex colour exterior emulsion nano-block dust proof technology 6 year warranty anti algal washable exterior paint bangalore low voc weather resistant\u003c\/div\u003e\n\n\n\u003c!-- ===================== END — copy up to here ===================== --\u003e","brand":"BuildHome","offers":[{"title":"1L","offer_id":61844393165170,"sku":"PAI-ASI-APEX-EXT-WAT-COL-1L","price":353.0,"currency_code":"INR","in_stock":true},{"title":"4L","offer_id":61844393197938,"sku":"PAI-ASI-APEX-EXT-WAT-COL-4L","price":1370.0,"currency_code":"INR","in_stock":true},{"title":"10L","offer_id":61844393230706,"sku":"PAI-ASI-APEX-EXT-WAT-COL-10L","price":3234.0,"currency_code":"INR","in_stock":true},{"title":"20L","offer_id":61844393263474,"sku":"PAI-ASI-APEX-EXT-WAT-COL-20L","price":6199.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/0405\/1058\/files\/Asian_Paints_Apex_Colour.webp?v=1778501717","url":"https:\/\/buildhome.shop\/products\/asian-paints-apex-colour","provider":"Buildhome","version":"1.0","type":"link"}